Turn: Next Generation Ad Network
Saturday, March 25th, 2006 leave comment or
In case you haven’t heard the former CEO of AltaVista, Jim Barnett, and an executive at Overture are launching an ad network called Turn. There’s a lot of hype surrounding the launch and the claim is that it will target users with precision "we’ve not yet seen". They have raised two rounds of VC funding (just shy of $20 million in total) and word has it they have 16 PhDs in-house. This better be good.